If we can measure it, we can improve it.
Data-driven hitting instruction from former Major Leaguer Erick San Pedro. Unleash your potential with pro-level training, technology, and coaching.
Train like a pro. At every level.
From little league to the Majors, our programs meet each athlete where they are and push them where they want to go.
Baseball
Private lessons, small-group instruction, and pro-track development for serious hitters.
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Fastpitch
Softball hitters get the same data-backed approach that has produced MLB-ready swings.
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Hitting Lab .365
Our flagship analytics lab combining biomechanics, vision training, and video review.
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Evaluation
We uncover each player's current developmental stage through hitting and movement drills — identifying efficiencies and inefficiencies.
Focused Adjustment
We build a program that pairs traditional fundamentals with technology, tracking every rep before, during, and after a swing.
Progress & Evaluation
Ongoing instruction on the mental game, approach at the plate, and self-evaluation across every skill.
The tools behind the numbers.
FlightScope
State-of-the-art tracking for exit velocity, launch angle, spin, carry, and batted-ball direction.
Coaches Eye
The most effective video analysis, delivering meaningful feedback for rapid improvement.
Win Reality
VR training that increases plate discipline 8.8% and accelerates skill acquisition by 7%.
Senaptec Strobe
Sensory eyewear that trains visual processing, balance, and reaction time.
Binovi Touch
Improves visual memory, reaction time, and eye-hand coordination for game-day performance.
Reflexion
Portable neuro-fitness that helps you win more, recover faster, and hit key athletic milestones.
Trusted by MLB coaches and pro hitters.
"San Pedro has a firm understanding of what Professional Hitting is; he brings a unique perspective with core hitting fundamentals. He is not only a swing coach — he is a true teacher."
"I have witnessed the tremendous impact his teaching has on hitters. Rarely have I seen an instructor whose hitting philosophies align so closely with how we teach hitting."
"Erick is constantly learning and teaching new things to help players maximize their potential. He's always eager to learn in order to help his players."
Ready to unleash your potential?
Book a discovery call and let us design a program that gets you to the next level.